Avenue Launches Support for Linear, Asana, Jira, Trello, and More

Joseph Gao
December 5, 2022

As the operations team at your organization, you are constantly building systems, which often boils down to coordinating people across the various tools they live in.

That's why we are excited to announce that we have launched a new suite of integrations with popular ticketing tools like Linear, Jira, Asana, Trello, Zendesk, and more.

With these new integrations, you will be able to easily create a playbook in Avenue that can

  • Create a ticket in any connected tool

  • Create an action to update status or change details across each tool

  • Sync and thread replies across all tools

Avenue enables teams managing each playbook to focus on solving each step the instant they become known. In some instances, an Avenue signal may surface the need to create some followup work in an external issue tracking system. Previously, users would manually transcribing Avenue signal details to these external systems. After we launched our Zendesk integration, Zendesk quickly became one of our top used integrations and received positive reception. The most popular request we received after the Zendesk launch was support for more issue tracking integrations similar to Zendesk. Today, we are excited to announce that Avenue users can now automatically generate tickets in Linear, Asana, Jira, or Trello, directly from Avenue. Easily execute your team’s full response playbook by including this in your workflows!

To get started, head over to the settings page and scroll to the bottom.

Next, click the new integration card and supply a name for the integration

We use Merge API to handle authentication and communication with Asana, Jira, Linear, and Trello. Our Slack, Sendgrid, Customer.io, and Zendesk integrations are not powered by Merge. Follow the steps in the Merge Link UI, and when you’re finished, you should see the integration card appear in the integrations section.

Finally, navigate over to the monitors page, and either create a new monitor or update an existing one. Scroll down to the bottom, and your new integrations should be ready to configure as notification destinations


What is being released today?

Integration support for Asana, Linear, Jira, and Trello ticketing systems.

What features are supported by the new Integrations?

Similar to our Zendesk integration, users will be able to configure monitors to create tickets in these external systems when a signal is triggered by a monitor run. Users can also expect Avenue comments, assignee updates, and status updates to propagate to the external ticket. Commenting on a ticket in the external system will also sync back the comments to Avenue as well, and by extension, any dependent subscribers for that signal.

If I comment on a signal or update the signal state from Slack, will that propagate to the external tickets as well?


What features are not yet supported by the new Integrations?

File uploads are not yet supported, but will be coming soon. Additionally, updating the status or assignee of an external ticket will not propagate back to Avenue and related subscribers. At the moment, only comments are kept in sync.

Why are my comments not showing up in Avenue when I comment on an external ticket

For our Asana, Linear, Jira, and Trello integrations, comments are synced back to Avenue once every 10 minutes. In the future, we hope to bring this number down to a maximum of 1 minute, or even faster.

Will I be able to disable what updates are synced from Avenue to the ticketing destinations?

Not immediately at launch, but within the week we will release the ability for users to determine what changes should be propagated from Avenue to external destinations. Stay tuned for more updates!

Where can I sign-up?
Get started today

Software Engineer